Case Studies/SMS Gateway for Agriculture

IntegrationGovernment & Public SectorAgricultureMessagingNational Scale

SMS Gateway for Agriculture

National-scale SMS gateway platform supporting broadcast and operational messaging for public-sector programs and field communications.

Client

Kementerian Pertanian Republik Indonesia

Duration

Delivered

Year

2023

Team Size

Delivery team

Key Outcomes

National-scale messagingOperational

Broadcast and operational messaging capabilities designed for public-sector programs.

Campaign managementStructured

Segmentation, scheduling, templates, and delivery reporting.

Reliability and controlImproved

Queue-based processing, retries, and monitoring to keep delivery stable.

The Challenge

Delivering High-Volume Messaging With Strong Operational Controls

Large-scale SMS programs require stable throughput, delivery traceability, and data hygiene to avoid waste, duplication, and operational blind spots.

High-volume broadcast spikes

Throughput must be controlled with queuing, throttling, and retry patterns.

Delivery traceability

Programs need reliable delivery status and reporting for accountability.

Recipient data quality

Invalid numbers and duplicates must be handled to reduce cost and noise.

Our Approach

Queue-Based SMS Platform With Observability and Campaign Governance

Sintesa delivered a message-queue architecture, campaign tooling, and operational monitoring to support stable national-scale messaging workflows.

Queueing, throttling, and retry strategy

Controlled throughput with resilient delivery and error handling.

Campaign and segmentation tools

Audience management, scheduling, templates, and approval controls.

Delivery reporting and auditability

Status tracking, logs, and reporting aligned to program needs.

Operational safeguards

Validation, deduplication, access control, and runbooks.

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